as you all know, burrp! recently launched a powerful tool for the business owner community, something we call small business solutions (sbs). besides providing businesses the capability to drive more traffic to their burrp! pages, increase visibility, make offers and announcements on the fly, and more, its most powerful aspect is its ability to allow a dialogue between the consumer and the business. we at burrp! call this the golden dialogue. how many times have you filled out a feedback form after dining out somewhere? i have, and i always do it, because deep down, i so strongly wish that it is reaching a sensible dude or lady who is going to take some action on my suggestions. i can proudly say that we’ve not only brought the golden dialogue online, but we’ve opened a one-to-one channel between you, the consumer, and the business owner. when the business owner responds, your mobile gets an sms ping; when you respond back, the business owner gets the same.

as time goes by, consumers will now be able to patronize businesses where they know the management really cares about consumer sentiment. and that’s our contribution to the sme ecosytstem in india. we know it can be better (and we welcome your feedback on what else we can do to strengthen this dialogue feedback@burrp.com), and we’re working on it. in the meantime, check out such a dialogue between mr. nitin suresh of level 4 in chennai and burrper s_hari_krish. we applaud you, mr. suresh. onwards and upwards…

Posted by deap on Thursday, June 18th, 2009 at 10:22 am.